Retail and products
Euro Products
A precision manufacturer with a technical catalogue and a shop.
Client
The business
Euro Products manufactures hardness testing accessories — diamond and ball indenters, hardness reference blocks and carbide balls — and runs a calibration laboratory. The company was established in 1989 and exports most of its output.
Brief
What it needed to do
A technical product bought by engineers and laboratories, worldwide. The buyer needs the specification, the accreditation position and a way to order, and the catalogue is deep enough that browsing has to work as well as searching.
Delivered
What was built
A catalogue across four product ranges with a page per range, and an online shop with accounts, basket and search behind it. Separate pages for accreditations, re-calibration and packaging — all three are part of the specification for this buyer, not marketing.
Euro Products website
Detail
What matters in the build.
- Four ranges
- Diamond indenters, ball indenters, hardness reference blocks and carbide balls, each with its own catalogue page.
- Shop with accounts
- Registration, basket and checkout for a trade audience ordering repeat consumables.
- Accreditations page
- The laboratory accreditations are set out on the site. For this buyer that page is part of the specification.
- Re-calibration
- A returning service, given its own page rather than a line in the footer.
Across the site
Desktop, inner pages and mobile.
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