Care and health
Mount Olivet
A nursing home site written for families deciding in a hurry.
Client
The business
Mount Olivet is a residential and nursing home in Paignton, Devon. It provides high-dependency nursing, palliative and end-of-life care, and specialist support for neurological conditions, Parkinson's, MS, respiratory conditions and stroke recovery.
Brief
What it needed to do
Families usually arrive at a care home website under pressure and at short notice. The site had to say what care is provided, what the home is actually like, and how to arrange a visit — without making anyone hunt.
Delivered
What was built
Pages by care type, and pages on daily life covering dining, activities and the gardens. The CQC rating and review presence stated. A contact route for arranging a visit; no online booking, because visits are arranged by phone.
Mount Olivet website
Detail
What matters in the build.
- Care types
- Nursing, palliative and condition-specific care are separated, because families arrive knowing the condition.
- Daily life
- Dining, activities and gardens are given real space. It is what families ask about.
- Inspection rating
- The CQC position is stated on the site rather than left to be found.
- Visits by phone
- No booking widget. A visit is a conversation and the site does not pretend otherwise.
Across the site
Desktop, inner pages and mobile.
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