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Energy and efficiency
Soluxe Group
Six trades grouped as one energy efficiency service.
Web designWordPress buildEnquiry forms
Visit soluxegroup.co.ukUnited Kingdom
Client
The business
Soluxe Group is a home improvement contractor covering insulation, solar, weatherproofing, roof repairs, EPDM flat roofing, guttering and ventilation.
Brief
What it needed to do
Six trades that only make sense together when framed as energy efficiency. Listed flat, they read as an unrelated set of jobs and the business looks like a jack of all trades.
Delivered
What was built
The service set grouped under energy efficiency and weatherproofing, each trade with its own page underneath. One enquiry route across all of them, because a customer usually needs two or three at once.
Soluxe Group website
soluxegroup.co.uk
Detail
What matters in the build.
- Grouped, not listed
- The trades sit under two themes. That framing is the difference between a contractor and a handyman.
- Page per trade
- Insulation, solar, roofing, guttering and ventilation each stand alone for search.
- Bundled work
- Copy assumes more than one job at a time, which is how the work is sold.
- Single enquiry
- One form, whichever trade brought the visitor in.
Across the site
Desktop, inner pages and mobile.
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